Tyler, The Creator is shaking things up by releasing his latest album on his own schedule … his upcoming project “Chromakopia” is set to launch at the beginning of the week, breaking away from the typical Friday drop that dominates the music scene!!!
The Grammy Award-winning hip-hop artist unveiled his initial single “St. Chroma” along with a new merchandise line on Thursday … featuring a Dr. Doom-like masked Tyler guiding a troop of cloaked figures through a desolate landscape while he flows over a gritty beat.
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Tyler wore the same mask featured on the “Chromakopia” album artwork, which he announced will drop on MONDAY, October 28. You have the whole week to savor the album!!!
His creative work is known for exceeding expectations, even during his early days with Odd Future.
If you remember his Camp Flog Gnaw conversation with Nardwuar from about a year ago, he criticized mundane rapper interviews … Tyler believes that Friday releases — particularly at midnight — have led to audiences passively engaging with new albums at social events.
If Tyler’s social experiment is successful, the industry might soon follow suit. His previous two albums topped the charts and his audience is eager for fresh tracks!!!