Kim Kardashian has a brand new Quantity One Lady — the SKIMS co-founder simply revealed BLACKPINK’s Rosé is the face of her model’s Valentine’s Day marketing campaign … tapping the singer to rock horny pajamas for the event.
The “APT.” hitmaker posed in entrance of the digital camera and confirmed off a bunch of various holiday-themed ‘matches from the upcoming launch … from slip attire to tanks and camis.
Whereas Skims has partnered with a ton of notable names up to now, linking with Rosé marks an enormous crossover into Ok-Pop for the enterprise mogul … as she’s one of many largest acts within the style in the meanwhile.
Not solely did she drop her debut album in October, her lead single with Bruno Mars exploded on YouTube … and it presently has 923 MILLION views. In different phrases, Kim Ok is aware of when to strike when the iron’s scorching.
Kardashian defined the choice to group up with the 27-year-old … saying the musician embodies the V-Day marketing campaign completely together with her “class and power.”
As for Rosé, she mentioned it was particular to have her quantity referred to as for the gig … as V-Day is just some days after her birthday, and the garments make her really feel “assured and delightful.”
SKIMS
It is par for the course for the worldwide lady group — all of the members have inked large offers with manufacturers like Louis Vuitton, Chanel, Dior, YSL … and now Skims.
Similar to Rosé says in her tune, “Sleep tomorrow, however tonight go loopy” … and apparently she’ll catch these Zs within the consolation of her new Skims.