The leading content creators of the last year have been unveiled … and standout athletes like Livvy Dunne, the Paul siblings, and Flau’jae Johnson have made the list, all thanks to their substantial earnings and vast audiences!
The announcement came on Monday … with Forbes evaluating various metrics such as follower counts, engagement percentages, and substantial incomes from the past year for these rankings.
Logan Paul claimed the distinction of being the first athlete to enter the elite tier of the top 50 … landing in 12th place due to his WWE journey alongside brands like Prime, Lunchly, and his clothing line.
The report states that the 29-year-old amassed $9.8 million this year.
His sibling, Jake, follows closely in the rankings at No. 13 … earning $13.6 million through his betting application Betr, his W body care line, and, of course, his boxing career alongside Most Valuable Promotions.
Online sensation Kai Cenat — who made waves with a record-setting 712,600 live stream viewers — ranked at No. 24 with earnings of $8.5 million. He was also the first streamer to collaborate with Nike … and inked a multimillion-dollar agreement with Rumble.
Livvy — one of the premier college athletes currently — sits at 31st place after earning $3.9 million from her NIL agreements, making her the top-earning female in collegiate sports.
Close behind Dunne, LSU basketball star Flau’jae Johnson ranks at No. 37 … having secured a multimillion-dollar agreement with Roc Nation, in addition to several NIL partnerships. Her total earnings are reported to be $7 million.
Gamers Andre “Typical Gamer” Rebelo (No. 15) and Nick “Nickmercs” Kolcheff (No. 25) also made their mark on the list.
Unsurprisingly, the top position was claimed by MrBeast … who raked in $85 million and boasts over 500 million social media followers.
Not too shabby for some quirky internet youngsters!